Are Android tablets on the way out?
Just like most things in life, technology goes through trends. We had the trend of the iPod, the smartphone, and then tablets. But are tablets, particularly those running Android, starting to lose their popularity?
As Tech Radar reports, the International Data Corporation’s (IDC) latest figures on the tablet market suggest they might be on their way out.
The figures, which include pure slates and detachables (2-in-1s), reveal yet another significant drop. However, it’s not all doom and gloom as detachable sales were found to be picking up.
The second quarter of this year saw a total of 38.7 million units of both tablets and detachables being shipped, a drop of 12.3% when compared to the same period in 2015.
While IDC didn’t give exact figure in its statement, it did note that just over three quarters of the market is still accounted for by pure tablets, meaning detachables now make up nearly a quarter of sales.
While this growing popularity of detachables is good news for Windows and Apple, it isn’t so good for Android, as hybrids don’t run Android’s operating system.
So, what does this mean for Android?
“At present, it’s difficult for Android to compete with iOS or Windows detachable products,” said senior research analyst with IDC’s Worldwide Quarterly Mobile Device Trackers, Jitesh Ubrani.
“However, the next 12 to 18 months will be very interesting as Google launches the next version of Android with better multi-tasking support and as they begin to bring together their two operating systems.”
When it comes to the overall market, Android still holds the lion’s share, with 65% of devices. iOS follows with a share of 26%, while Windows has 9%.
But Apple predictably remains on top as individual tablet vendor, holding a market share of 25.8%. This is despite its shipment number dropping 9.2% year-on-year to 10 million units.
Apple’s tablet sales were boosted by the launch of its second, smaller iPad Pro. This product’s launch also helped generate more revenue as it raised the company’s average selling price.
Despite also facing a year-on-year slump of 24.5%, dropping to 6 million units shipped, Samsung takes the second place for individual tablet vendor, with a market share of 15.6%.
Making up the rest of the top five are Lenovo, which is doing well with its hybrids, having a market share of 6.6%, Huawei with 5.6%, and Amazon on 4%.