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iPhone 12 Pro Max vs iPhone 13 Pro Max: Which One Should You Choose?

sierra blue iphone on white table

Can’t decide between the iPhone 13 Pro Max and the iPhone 12 Pro Max? The team at Gadget Cover has put together this quick guide to help you decide which one is right for you.

As the makers of some of the best smartphones in the world, it’s always difficult to balance Apple products against one another. After all, each one has its own particular advantages and disadvantages.

But something every model will need is the right insurance cover. From iPhone 12 insurance for your stunning Pro Max, to cover for your trusty iPhone 8, the team at Gadget Cover will be able to help.

How the tech specs measure up – iPhone 12 Pro Max v iPhone 13 Pro Max

Whenever a new Apple iPhone is launched, tech geeks get excited when pouring over the spec sheets for the latest Apple offerings.

It’s a great way to compare models, so let’s take a look at what the iPhone 12 Pro Max and the iPhone 13 Pro Max have to offer in terms of technical specifications.

iPhone 12 Pro Max 

  • Finish: Ceramic Shield front and surgical-grade stainless-steel frame
  • Dimensions: 160.8 x 78.1 x 7.4mm (6.33 x 3.07 x 0.29 inches)
  • Weight: 226g (7.96 ounces)
  • Screen size: 6.68 inches
  • Display type: Super Retina XDR OLED
  • Display resolution: 2,778 x 1,284 (458 ppi)
  • Display refresh rate: 60Hz
  • Display brightness: 800 nits max brightness (typical), 1,200 nits peak brightness (HDR)
  • Chipset: Apple A14 Bionic, 6-core CPU, 4-core GPU, 16-core Neural Engine
  • RAM: 6GB
  • Storage capacity: 128GB, 256GB, 512GB
  • Rear camera: 12MP f/1.6 main, 12MP f/2.2 telephoto, 12MP f/2.4 ultrawide
  • Zoom: 5x optical zoom, up to 12x digital zoom
  • Video: 4K video recording up to 60 fps, 1080p HD recording up to 60 fps
  • Front camera: 12MP f/2.2 TrueDepth front camera
  • Face ID: Yes
  • Battery size: 3,687mAh
  • Battery life: Up to 20 hours video playback
  • Charging: 22W fast charging, 15W MagSafe charging, 7.5W Qi wireless charging
  • MagSafe compatible: Yes
  • Bluetooth: Bluetooth 5.0
  • 5G: Yes
  • Colours: Graphite, Gold, Silver, Pacific Blue
  • Splash, water and dust resistance: Rated IP68 (Water-resistant to a depth of 6 metres for up to 30 minutes)

iPhone 13 Pro Max

  • Finish: Ceramic Shield front and surgical-grade stainless-steel frame
  • Dimensions: 60.8 x 78.1 x 7.65 mm (6.33 x 3.07 x 0.30 inches)         
  • Weight 238g (8.39 ounces)
  • Screen size: 6.68 inches
  • Display type: Super Retina XDR OLED with ProMotion technology
  • Display resolution: 2,778 x 1,284 (458 ppi)
  • Display refresh rate: Adaptive refresh rate up to 120Hz
  • Display brightness: 1,000 nits max brightness (typical), 1200 nits peak brightness (HDR)
  • Chipset: Apple A15 Bionic chip, 6-core CPU, 5-core GPU, 16-core Neural Engine
  • RAM: 6GB  
  • Storage: 128GB, 256GB, 512GB, 1TB    
  • Rear camera: 12MP f/1.5 main, 12MP f/2.8 telephoto, 12MP f/1.8 ultrawide
  • Zoom: 6x optical zoom range, digital zoom up to 15x
  • Video: ProRes video recording up to 4K at 30 fps, 4K video recording up to 60 fps, 1080p HD video recording up to 60 fps       
  • Front camera: 12MP f/2.2 TrueDepth front camera
  • Face ID: Yes          
  • Battery: 4,352mAh
  • Battery life: Up to 28 hours video playback
  • Charging: 27W fast charging, 15W MagSafe charging, 7.5W Qi wireless charging
  • MagSafe compatible: Yes
  • Bluetooth: Bluetooth 5.0
  • 5G: Yes
  • Colours: Alpine Green, Graphite, Gold, Silver, Sierra Blue
  • Splash, water and dust resistance: Rated IP68 (Water-resistant to a depth of 6 metres for up to 30 minutes)

6 key differences between the iPhone 12 Pro Max and iPhone 13 Pro Max

Which iPhone to buy? Do you go with the slightly older, cheaper iPhone 12 Pro Max or the more recent, yet more expensive, iPhone 13 Pro Max?

Here are 6 key differences to help you decide between the two.

  1. Smoother display

Both the iPhone 12 Pro Max and the iPhone 13 Pro Max feature a 6.68-inch screen and a 2778 x 1284-pixel screen resolution. But when it comes to their refresh rates they differ substantially.

The iPhone 13 Pro Max boasts a significant upgrade in that it features a 120Hz refresh rate rather than the iPhone 12 Pro Max’s 60Hz refresh rate. The changes mean that the iPhone 13 Pro Max offers super-smooth scrolling and is much better at reducing motion blur – perfect for when you watch movies or play games on your iPhone.

On top of this, the ProMotion features included in the iPhone 13 Pro Max means the phone can regulate its refresh rate from 120Hz to 10Hz based on what you're using it for. This helps prevent high battery consumption where possible.

For example, while playing a cutting-edge online game might require a high refresh rate, if you’re just reading static text then your phone will drop the refresh rate and save on power.

Another useful display difference is that the iPhone 13 Pro Max has a typical peak brightness of 1,000 nits compared to the 800 nits for the iPhone 12 Pro Max. This makes the newer model easier to use in bright conditions, such as during a sunny day on the beach.

If you do decide to take your iPhone to the beach when you’re on holiday, double check your iPhone 12 insurance covers you for travel. Here at Gadget Cover, policies can be extended to include use of your gadget anywhere in the world, up to 180 days in any one year.

  1. Faster performance

Until the recent arrival of the iPhone 14 line of iPhones, the iPhone 13 Pro Max was the fastest iPhone ever made. But even now, when you look at its raw tech specs, it's clear the iPhone 13 Pro Max is still one of the most powerful smartphones in the world.

At the heart of the iPhone 13 Pro Max is the A15 Bionic chipset and a new 5-core GPU offering performance improvements compared to the older model. While the iPhone 12 Pro Max’s A14 Bionic chipset is fast, the A15 has set the bar even higher in terms of performance.

The iPhone 12 Pro Max’s 4-core GPU is also 30% slower than that in the iPhone 13 Pro Max. Although it’s probably only fair to say that in everyday life you probably won’t notice a huge difference in how these two phones run.

And while both models are compatible with the latest iOS 16 features, if you want to be future-proof then the newer phone will have the edge. But the iPhone 12 Pro Max is still a seriously impressive piece of kit. 

  1. Extra storage

Both of the iPhone models offer a RAM size of 6GB and a choice of 128GB, 256GB and 512GB storage capabilities, more than enough for gaming and other heavy users. However, the new phone also has a 1TB storage option for those with serious storage needs.

While most users won’t really need 1TB of storage, if you can afford the extra cost then it’s still well worth having. Again, investing in phones with more storage now, will probably pay off in the future.

  1. Smarter cameras

Let’s be clear on this, as you would expect from Apple flagship phones both of these have excellent cameras. Even the pickiest of shutterbugs will be more than happy to be packing one of these in their bag this year.

However, while the headline specs seem very similar, the iPhone 13 Pro Max’s camera is in fact slightly superior. The iPhone 13 Pro Max uses a larger main sensor, is capable of a wider aperture on the main and ultrawide sensors, and has better image processing capabilities.

Apple claims the upgraded wide camera now captures up to 2.2x more light at night for both photos and videos, while the upgraded ultra-wide camera gets up to 92% more light. You’ll notice the benefits of these changes particularly in low-light conditions. Perfect for those who want to take professional videos.

The iPhone 13 Pro Max also offers better optical and digital zoom ranges compared to the 12 Pro Max.

When you’ve got a top-spec camera in your pocket, it’s easy to get a little snap happy! Want to delete some shots? Check out this guide on how to quickly delete pictures now.

  1. Longer battery life

No matter what manufacturer, whenever we compare phones, battery life is always going to be a key battleground upon which to measure their rival claims for our hard-earned cash.

And when it comes to a fight between the iPhone 13 Pro Max and its older rival, there’s a clear winner.

The iPhone 13 Pro Max has a much better battery life than the iPhone 12 Pro Max. Delivering on average a 2.5-hour boost in battery life.

This is not only due to an increase in size from 3687mAh to 4352mAh but also because the iPhone 13 Pro Max has software and display features that optimise battery consumption.

Gadget testers love putting mobile phone batteries through their paces. In a recent PhoneArena battery test, the following scores were reached:



iPhone 13 Pro Max

iPhone 12 Pro Max

Video streaming

10 hours 23 mins

8 hours 37 mins

Web browsing

18 hours 52 mins

14 hours 6 mins

3D gaming

10 hours 29 mins

8 hours 1 min


The iPhone 13 Pro Max’s performance was seriously impressive. And this is excellent news for anyone who is always on the go and needs a phone that can last longer between charges.

Finally, on the issue of charging, there is a slight uptick in the performance of the iPhone 13 Pro Max. The iPhone 13 Pro Max offers fast charging at up to 27W, which is a little faster than the 22W on the iPhone 12 Pro Max.

That said, most owners probably won’t actually take advantage of that faster charging. And they both still charge wirelessly through Qi at up to 7.5W or MagSafe at up to 15W.

Long battery life is essential when you’re using your phone for work. Check out this article on how to choose the best phones for your business for more.

  1. Tweaked design

Looking at pictures of the iPhone 12 Pro Max and the iPhone 13 Pro Max side by side, you could be forgiven for mixing them up. With the same industrial, flat-edged design they really didn’t break the mould when it came to the iPhone 13 Pro Max.

But there are some differences which could prove important. First off, the iPhone 13 Pro Max is slightly heavier and thicker than its predecessor – although an extra 12g in weight or 0.3mm in thickness probably isn’t a huge difference on an already large phone.

A more noticeable difference is the 20% reduction in the size of the notch. This provides a bit more screen real estate, but won’t make that much of a difference for most users.

If handset colours are very important to you then the iPhone 13 Pro Max’s new Sierra Blue and Alpine Green colourways are very attractive.

Fortunately, the build durability on both of these iPhones is excellent, featuring surgical-grade stainless steel, Apple’s Ceramic Shield toughened glass and an IP68 rating for water and dust resistance.

While we don’t recommend putting this durability to the test, having iPhone 12 insurance from Gadget Cover means you’ll be covered against even minor screen cracks.

iPhone 12 Pro Max v iPhone 13 Pro Max – the Gadget Cover verdict

As you can see, if you want ‘the best’ phone then the iPhone 13 Pro Max will be the one for you. It has a much better battery, but also decent improvements to the camera, display, and processor. And if you’re prepared to pay extra, then there’s a whopping 1TB storage capacity, too.

That said, if you can find an iPhone 12 Pro Max then you’ll probably pay less and still be extremely happy with your purchase.

While some decisions are harder than others, when it comes to iPhone 12 insurance we make it easy. If you want to protect your treasured tech from breakdown, damage, theft and even loss, contact Gadget Cover to get the right deal for you.

Top Apple accessories worth buying with your iPhone

Whichever iPhone you decide upon, one of the best things about owning such a super-stylish gadget is the wonderful array of accessories on offer.

To get the best out of your top-of-the-range iPhone, you’ll want to think carefully about which Apple accessories to buy.

Check out the Apple website for the very best in iPhone accessories. Your must-buy list might include:

  • iPhone Clear Case with MagSafe so you make the most of that stunning colourway.
  • Apple MagSafe Wireless charger to make wireless charging super snappy.
  • 20W USB-C Power Adapter because you still won’t find one packaged with your iPhone.
  • Apple AirPods Pro (2nd generation) for superior audio quality and 2x more noise cancellation.

An extra benefit of arranging an iPhone 12 insurance policy through Gadget Cover is that it also protects your other Apple accessories up to £150 if they are lost, stolen or damaged at the same time as your iPhone.

14 hidden features of the iOS 16 upgrade

hello on phone screen

Whenever a new iOS update hits there’s always a lot of excitement about what it will enable our iPhones to do now. These remarkable machines really are the gift that keeps giving, if we keep them updated.

So, if you’ve got an iPhone 8 or later and have recently downloaded the iOS 16 update then what can you expect? We take a look at some of the 14 hidden and not-so-hidden features now on offer.

  1. Lock screen widgets
    You can now choose from an array of widgets to display as part of your Lock Screen.
  2. Mark messages as unread
    When you don’t have time to respond, but want to make sure you reply to the sender later, you can now swipe right on a message to mark it as unread.
  3. Undo send
    We’ve all done it! You can now easily unsend an email message before it reaches the recipient’s inbox. Phew!
  4. Passkeys
    According to Wired magazine, Apple aims to kill the need for passwords with a more convenient and secure sign-in method.
  5. Duplicate detection
    Remove duplicate photos from your library quickly and easily.
  6. Copy and paste edits
    Copy the edits you’ve made to a photo and paste them onto other photos.
  7. Live Text in videos
    Text is now completely interactive in paused video frames, so you can copy and paste, look up and translate.
  8. Safety Check
    Helps users to quickly reset the access they’ve granted to others.
  9. Search on Home Screen
    Now you can quickly access Spotlight from the bottom of your Home Screen. To hide it, open Settings > Home screen > Search: Show on Home Screen and toggle it off
  10. Translate text around you
    Using the camera in the Translate app. Very useful for foreign holidays.
  11. Support for keyboard haptics
    To feel subtle confirmation when you type, go to Settings > Sounds & Haptics and turn on Keyboard Feedback.
  12. Pin tabs in Safari
    Now you can set up pinned tabs for each group.
  13. Get the most from album artwork
    Expand Now Playing controls to a full-screen view to get the most of album art while listening along. Simply tap the small artwork to swap your Lock Screen wallpaper with a full screen version of the artwork.
  14. Easy conversions
    Almost anywhere you see a measurement – temperatures, currencies, time zones and more – you can simply long-tap and get a quick conversion.

For a full list of what iOS 16 now offers, take a look at the official Apple iOS 16 features announcement. Remember to protect your treasured tech with iPhone 12 insurance or iPhone 13 cover – get a quote from Gadget Cover today.

Arrange iPhone 12 insurance with Gadget Cover

Whichever iPhone you choose, keeping it well protected can sometimes feel like a lot of effort! But rest assured Gadget Cover’s team of insurance specialists will always be there to find the best policy for your needs and budget.

From iPhone 12 insurance to gadget cover, we’ve got it sorted. Get a quick quote for iPhone 12 insurance today.

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